I was walking down Bourke Street the other night the Myer windows stopped me in my tracks. How awesome are they? The bright colours and layered lighting just they blew me away. I love the graphic quality and how the letters create a real sense of depth in the display. The floating letters are so cleverly eexecuted, it's really difficult to actually see how the whole thing stands up. Very clever indeed.
In fact the Mecca concession is my favorite part of the new Myer refurbishment. Unfortunately I found the new Myer interiors very disappointing and uninspiring, otherwise I would of posted some photos. I think that more visual merchandising within the store of this standard it what they desperately need to lift the store somewhere near the level of international department stores. It's such a wasted opportunity in my mind. Anyway, I loved these windows and would be interested to know who the designer is but I have a feeling it could be
Scratch that! The windows are by Create & Communicate. Love your work. Thanks for getting in touch and letting me know!
Photos by Lauren Macer